Sunday, October 23, 2016

Goodbye American


Good Sunday morning guitar fans, how's everything coming along? Hope everyone's strumming to good health & in a good state of mind approaching the month's end. Sharing a major breaking news here for all you Fender fans- the manufacturer is going to discontinue the American Standard Series instruments. It is unclear if these instruments are receiving a slew of upgrades & thereafter renamed  as a fresh range for 2017 or an introduction of a fresh series of guitars & basses as complete replacements.


In any case, online stores are clearing stuff in anticipation of more breaking news approaching Winter NAMM 2017. If you are planning to get one online, please hold on to more clearance deals (highly likely) as the festive season creeps in. 

The most anticipated question: Will the local dealers follow suit? It depends. Some dealers are more in touch with reality than others, they will match the demand-supply circumstances while the rest- in view of a more monopolistic position they are in- will totally ignore this development as they are more than happy to keep discontinued, over-priced inventories in their midst. 

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